Jake La France - President & Chief Executive Officer (CEO)

Co-founder and executive leader with final authority on personnel decisions. 

Oversees cooperate governance and strategic direction, with an emphasis on maintaining company standards, resolving high-level internal issues, and ensuring organizational alignments with long-term goals.

Born and raised in St. Catharines, and a resident of Niagara for 34 years!
A loving Husband & Father of 6 beautiful kids!

~ Nothing in life is easy, everything in life comes with 100% effort! ~

Brandy Gray - Vice President & Chief Operating Officer (COO)

Co-founder and visionary leader responsible for the company's foundational development and continued operations. 

Built dispatch systems, pricing models, the company website. and social media presence from the ground up. 

Oversees all departments, handles driver and passenger relations, manages crisis response including insurance and legal matters, and represents the company to regulatory boards. 

Guides the company's daily execution with compassion, discipline, and innovation.

Graduated Valedictorian with the highest GPA of her class, majored in English; Studied Child psychology. Scenic Artist and owner of, "Creative Painting Murals and More" since 2006.
Loving wife and mother of 6.

"Your most important assets aren't your clients; it's the loyal people who represent you. If you take great care of your them, they will take great care of your clients."

David Sider-La France - Driver Relations & Onboarding Manager

Veteran dispatcher and current weekend dispatch lead. Serves as the primary interviewer and trainer for new drivers, conducts in-depth onboarding sessions, and manages contract documentation and driver records for operational and tax needs.

Born and raised in the Niagara Region. Studied Political Science with a concentration on Public Law at Brock University, and minored in Physics and Languages.

~ The meaning of Life is to Find your Gift : The Purpose of Life is to Give it Away  ~

Kathleen Commerford - Regional Manager

Leads day-to-day dispatch operations, serves as the central point of contact for drivers, resolves high-level issues, and supports critical decision-making alongside ownership.

Acts as the operational backbone of the business, ensuring continuity, support, and service excellence across all departments. 

Star Consultant at Scentsy since 2020. Helped Loyal expand into Niagara Falls and provide steady, reliable service, that continues today!

Has been Managing Loyal Transportation for 5 years as a valued asset, Kathleen is hard-working, Extremely customer oriented and dedicated to making Loyal your go-to rideshare company.

Logan Gray - Accounting & Compliance Manager

Handles weekly account settlements, payment reconciliation, and suspensions for non-payment. Prepares annual contractor earning statements for tax purposes.

Melody Gray - Licensing & Regulatory Reporting Coordinator 

Manages daily and monthly trip reporting, calculates government trip fees, and submits detailed driver compliance documentation to licensing authorities.